Krylova Valeriya
  • Company:
    Schneider Electric, Freight One
  • Job title:
    Head of marketing communications and PR
  • Segment:
    PR, КСО
  • Business stories:
    • Planning and analysis of marketing activities' effectiveness;
    • Art of managing the marketing budget;
    • Successful launch of a new product into the market;
    • Market analysis and monitoring of the competitive environment: keeping a finger on the pulse;
    • Branding and identity: creating a unique company image that reflects its values and goals;
    • International brand promotion: from the business arena to global success;
    • Personal brand of a leader: keys to successful promotion;
    • Effective PR in crisis conditions: reputation preservation and strengthening;
    • Guerrilla marketing
* META is recognized
extremist in the Russian Federation
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